Pay Per Head
[ April 30, 2020 by perhead247-admin 0 Comments ]

Fully Comprehensive Sharp monitoring

Running a sportsbook, and becoming a real-life, respectable bookie, implies many different types of efforts on your part, so that you can make sure you can offer a world-class customer experience. Price per Head has become the strongest ally for bookies in today’s world, with the best and most efficient tools and solutions, that can help make this a reality in the shortest time and with the lowest risk and investment.

However, as important as it is for you to be able to provide your customers with top quality solutions, it’s also important that you, as the bookie or sportsbook owner, can have access to all of these same benefits, so that it becomes easier to do your job, and so that you can do it better each day, making sure you can make the most profits and be more efficient, day after day.

One of the most important things to consider for a bookie, and that most times is overlooked, or underrated, is monitoring and reporting. For you to be able to offer the best product and know exactly what works for you and your players, you need to know the numbers, you need to know what’s working and what’s not, what is hot for your players, which leagues or teams they like to bet on, how and when.

Join Price per Head to get access to the best monitoring tools in sports betting

We can’t let you go on and run your business knowing that you’re not getting the best monitoring and reporting, and that’s why, here at we have created the most sophisticated, updated and sharpest monitoring tool in the industry.

Once you decide to join and be a part of our family, you will have access to real-time, live monitoring and reporting, in a platform that was specifically designed and programmed for this purpose.

Not all players like to bet on the same leagues or sports, everybody has preferences, everyone sees sports and opportunities in different ways, and it’s important that you have the right tools to track all this. With our tools you’ll be able to see money and wagers coming in in real-time, allowing you to identify hot games, sharp players and sudden line moves, injuries or any other situation that can set off some alarms. You’ll be able to run live reports, see who’s playing what, at what time they’re doing it, and if it’s a recurrent pattern that requires your attention.

Of course, you’ll be able to run reports to see performance, daily balances, open bets, top leagues and everything else you can think of, and all this information will help you make the best decisions for your operation’s well-being.

Price per Head software to manage your players

With the information you’ll be getting out of these tools, you’ll finally be able to make the best decisions for your business, setting profiles and limits, adjusting wager amounts and even lines, when needed, so that you can always be in control. You’ll also be able to make payments or give credits, send messages to your players and much more, all in a matter of just a few clicks and straight from your mobile phone or any other device.

Are you ready to give a chance? Contact us now and let us show you a lot more of what we can do for you and your business!

Pay Per Head
[ April 30, 2020 by perhead247-admin 0 Comments ]

This is How Pay Per Head Helps You

If you’re a bookie or are thinking of becoming one, and building you’re very own sportsbook empire, then it’s time for you to learn about what’s really good for you and your players. There is no question that this is where you want to be, the opportunities are endless in this business and there are millions and millions of dollars moving around each and every day, and you can get your piece of the pie.

If we take a look back, maybe 10 or more years ago, things were a lot different in sports betting; owning a sportsbook was a possibility for just a few lucky ones with lots of money available to invest, it would require lots of time, equipment, personnel and many other things that, as you can imagine, would cost quite a bit of money.

However, with Pay per Head companies in the picture, things have now changed a lot, and running a solid and successful operation is now a reality for many, for anyone, honestly, who wants to be a part of this industry and has at least a few players they can book for.

How does Pay per Head work?

It is really simple. Picture yourself running a sportsbook; have you been in one before? Sportsbooks are usually very big offices with lots of people working together, many computer stations, phones ringing off the hook, games playing on TV’s all over the place, all day long, and then everyone doing their part; line movers, phone clerks, customer service representatives, IT guys and so on.

Now, imagine that all of those people in your picture are working for you, but you don’t have to deal with salaries, equipment, software license fees or anything else. This is what a good Pay Per Head provider like can do for you. All our staff and infrastructure will be at your disposal, our experience, our knowledge and our tools, all working for you, and all for just a small weekly fee per active customer.

How much does Pay per Head cost and what does it include?

When we say a small weekly fee, it’s because we mean a small weekly fee, and by small we mean that this fee can be from as low as $7 or $8 per active customer. Now, it doesn’t matter if you have 2 or 200 players, it works the same. All you need to pay us is that fee, and we’ll give you full backup and support, day in and day out. For example, if you have 25 players, but only 17 of them used our platform that week, and the fee is $8 per head, then all you would be paying that week is $136 for your whole operational costs. Everything else you make from your players goes to your pockets; you deal with them, collect or pay, and that’s all. All you need to worry about is bringing more players, who can give you more volume and more winnings.

These are the basics, and it is as good as it sounds. But of course, if you have more questions, and we’re sure you do, please give us a call or contact us right now at and we’ll be happy to sit down and have a good talk, so that we know you’re ready to take this big step into success!

Pay Per Head
[ June 12, 2019 by perhead247-admin 0 Comments ]

What to Consider When Adjusting Your Own Odds

A quality pay per head site for online sports betting software solutions offers a long list of features along with the associated benefits they provide. A feature is a business tool that helps fill the box with everything a private bookie needs to successfully run and manage an independent sportsbook. A benefit is the enhancement that feature brings to your overall operation.

Everyone is in business to make money. A key feature can help you accomplish that objective. An important benefit can help you achieve the overall financial goals you have set for yourself. Low-cost bookie software solutions through a pay per head provider can also help reduce your overall operating cost which is a major benefit to your bottom line.

Pay Per Head Betting Lines and Odds

One of the most important features the right PPH service provides is fast and easy access to all the betting lines and odds you need, when you need them. The top price per head shops either employ their own in-house oddsmakers or work directly with some of the best oddsmaking services in the sport betting industry. The lines are fast and sharp covering betting options for over 80 different sports.

The main benefit of this feature is the ability to meet all of your customer’s needs. The last thing you want as a private bookie is one of your sports betting customers turning to a different source to place a bet on something that was not on your board.

As an independent bookmaking operation, you are free to build out your betting board in any manner you choose. However, you should always keep in mind that you are paying a weekly per active better fee for a service that was designed to help level the playing field between your private book and the big commercial sportsbooks operating online. This will allow to meet all of your current customer’s needs while also building demand for things they did not know they could bet on.

Setting, Moving and Changing Betting Lines and Odds

Balance and control are two extremely important factors for running your own sportsbook. Your goal is to continually balance out the betting action coming in on any sporting event. You make your money on the difference between what is paid out for winning bets verse the money plus commission or juice taken in on the losing ones. The end result is your bookie business’s hold percentage. Creating balance between the action coming on either side of a bet is still the best way to maintain a hold percentage that will meet your overall financial goal.

Credit and betting limits across individual online betting accounts or for your customer base as a whole is one of the best ways to assert a level of control within your bookmaking service. Avoiding unwanted negative exposure not only helps you sleep at night; it helps you maintain healthy cash flow and weekly profits.

The best way to enhance both balance and control is by closely monitoring all the daily action with the help of your pay per head business reports. Real-time betting analytics can help you make the right decisions when it comes to setting or moving a betting line while also changing your betting board to best meet your business needs.

Fortunately, there is no extra cost or hidden fees to make these line moves or board changes. Whether it is a mass edit tool or moves and changes at the account level, you will always be able to stay way out in front of the action coming in.

The Science and Art of Moving Lines and Changing Your Board

There is a certain science to running your own private book.

A few tools that can help you make a quantitative decision are:

  • Fast access to new betting lines
  • Real time online betting dashboard
  • Mass edit capabilities
  • Individual account profiles

The qualitative aspect of moving lines and changing your board is more of an art. Getting to know your betting customer’s strategies and habits can go a long way to understanding how they are going bet this Sunday’s big game or next week’s major sporting event.

As a bookie, you need to develop a feel for making spot moves and adjustments. This comes with time and experience as well as a strong understanding of what your PPH service can provide to aid the process.

Pay Per Head
[ June 12, 2019 by perhead247-admin 0 Comments ]

Take Advantage of a Dynamic Live Betting Platform

The online sports betting industry continues to evolve with advances in specific applications that can enhance the experience for avid sports bettors. Big commercial online sportsbooks go to great lengths to attract sports bettors to their online betting sites. However, today’s sophisticated player is looking for the value-added experience a private bookie can bring to the table.

For anyone adapt at running and managing an independent sportsbook, they know that their biggest advantage over the big online sportsbooks is the higher level of customer service and personal attention to detail a private bookmaker can provide and they cannot match.

Working with a quality pay per head provider for the proper online sports betting software solutions, a private bookie has access to everything the big online books use to power their million-dollar websites. Best of all, everything is included for a low weekly fee for each active betting customer.

The Basics of Live Sports Betting

One of the more recent advances in the online sports betting industry is wagering on actual games after they have gotten underway through a dynamic live betting platform. This added feature may cost extra with certain pay per head bookie software plans, but it is well worth the added investment.

Live in-game betting is the ultimate way sports bettors can add even more excitement to the action taking place on the field, court or ice for just about every major sporting event. Betting lines are constantly updated based on what is going on in a game. Possible live bets can range from which team wins the next quarter, period or inning to a ‘what happens next’ during a particular time frame.

For example, a live betting platform allows bettors to wager on the next drive of a football game in terms of what will happen. Bettors can wager on a field goal, touchdown, punt or turnover as a possible outcome on a drive-by-drive basis throughout the game. Dynamic lines are always in motion and frequently updated during time outs and commercial breaks.

Add Bottom-Line Profit with a Dynamic Live Betting Platform

Private bookies are always looking for ways to improve their overall hold percentage. This pertains to the amount of money paid out on winning bets verse the amout of money plus commission collected on losing bets. In a typical game, the bookie will try and balance out the money wagered on either side through periodic line movements. The goal is to come away with a hold percentage higher than five.

Live in-game betting should be viewed as supplemental betting action that can add profit right to the bottom line. This is fast-paced betting action that relies much more heavily on luck than any type of handicapping skill. The added thrill of live in-game betting tends to increase the overall handle a private bookie takes in. The combination of each of those factors can often times increase the overall hold percentage for the money wagered on a specific game.

Pay per head sites offering a dynamic live betting platform can also offer a wider array of live in-game betting options. This can include specific props as well as adjusted betting lines for spreads, totals and money line odds. The more options on the board, the more overall bets will be placed by any active customer base. These types of bets can be graded immediately and real-time analytics will be able to quickly calculate the running total on an account-by-account basis as well as for the betting action as a whole.

Tips for Promoting Live In-Game Betting

Offering a dynamic live betting platform is one way to set a bookie business apart from the competition. The ability to level the playing field against the big commercial online books is an important aspect of the business tools a pay per head service brings to the table. It is still up to the private bookmaker to market the various betting options offered to their entire sports betting customer base.

A good way to cover the bases for live betting are as follows:

  • Communicate live in-game betting options on a regular basis
  • Highlight a featured live betting “Game of the Week”
  • Build promotions or special incentives around live betting
  • Offer a wide variety of different sports with live in-game options

[ June 12, 2019 by perhead247-admin 0 Comments ]

Why Do Bookies Need a Customized Website for Pay Per Head?

Even as more and more states in the US are opening land-based sportsbooks in casino and horse racing venues, the shift toward betting sports online continues. First driven by the big commercial offshore sportsbooks taking action online, private bookies remain the primary driving force today with the help of pay per head sites such as Payperhead247.

Building a Professional Online Presence

The majority of sports bets are now placed online and there is no going back from this fundamental shift in the sports betting industry. Through more traditional online software applications for desktops and laptops to bets placed on a mobile sports betting platform for handheld devices, today’s modern sports bettor is looking for fast and easy access to their online sports betting account.

As a private bookie trying to run and manage a successful independent sportsbook, you need to present a highly professional online presence for your existing sports betting customer base as well as for prospective customers. You may not think your are competing against the big commercial online books, but they continue to go to great lengths to attract sports bettors to their highly elaborate sports betting websites.

You could never afford to match what those big books have spent to build and maintain their betting sites, but the great news is that you do not have to. Quality PPH services such as PPH247 can enhance your overall marketing efforts with a company website that has been custom designed to meet your particular business needs. Best of all, the cost is already included in the low weekly price per head fee you are paying for each of your active customers.

Marketing Your Customized Bookie Website

Most cut-rate pay per head sites selling their services on a low price alone can set you up with a generic sports betting site that looks like it was designed by your seventh-grade nephew. If you consider yourself a cut-rate bookie, then this plan might work for you.

What you really need is a customized site that can level the playing field with the big commercial online books. You need the ability to build out your betting board with a wide array of sports betting options. You need an interactive online dashboard that can keep you updated on the action coming in at a moments notice. You also need the ability to create comprehensive online account profiles for each of your betting customers complete with any betting and credit limits you want to put in place.

The combination of attractive graphics that will catch the eye of sports bettors combined with backend software features that can generate real-time business analytics is vital to your success as a private bookie. To run a professional operation that can expand and grow to meet all of your financial business goals requires professional business tools such as a customized website.

Features and Benefits of a Custom Bookie Website

When it comes to fully analyzing any pay per head bookie software service, it all comes down to the features it provides and how those features provide a benefit to your bookie operation. The basic concept of booking sports bets remains constant across the sports betting industry, but as a private bookie, you have the luxury of shaping your individual customer base in a manner that best suites your business needs. Some bookies are only looking for select high rollers that add a higher level of risk and reward to the equation. Some bookmakers only want to work with recreational bettors that tend to become rather predictable in their betting habits.

Whichever path you choose to take, the following features (and the benefits they provide) should be a part of your business website:

  • Easy to Navigate Software
  • 24/7 Customer Support
  • Software Tools to Move Lines and Change Your Betting Board
  • A Messaging System to Communicate With Your Betting Base
  • Updated Graphics Reflecting Current Betting Events
  • Zero Downtime

The list above just covers the basics. The overall goal of your pay per head customized website is to create that highly professional online business presence that can attract sports bettors to your bookmaking services. This will be the biggest and most powerful tool you have when it comes to growing your business while also reaching those short-term and long-term financial goals you have set for yourself.

Life of a bookiePay Per Head
[ May 24, 2019 by perhead247-admin 0 Comments ]

How to Create a Custom Website for Pay Per Head

Online companies offering their products and services exclusively through the internet continue to flourish in light of all the recent advances in e-commerce technology. Just think of the last time you bought something from Amazon. Every single industry across the US and around the world has been impacted by online business applications.

It was not all that long ago when the primary tools of the trade for a private bookmaker consisted of a phone and a paper tablet. Once the big offshore sportsbooks created the online capability to take bets from players in the US, private bookies located anywhere in the world followed suit with the help of a pay per head online sports betting software provider.

The same computer software programs that help offshore books take action online have been adapted to provide the proper online sports betting capabilities to a private bookie running and managing an independent sportsbook.

Competing in an Online Sports Betting Marketplace

Unless you are content with taking action from a small handful of family, friends and other close acquaintances, you need the right business tools to compete against the big commercial online books that will pull out all the stops to attract sports bettors to their million-dollar websites. It does not cost a fortune to create a custom sports betting website that does level the playing field. Having a hand in the creation of your own business website provides the following benefits:

  • A truly custom design that does set your business apart from the competition
  • An expanded betting board with access to any number of betting options both in the US and around the globe.
  • Live in-game sports betting
  • An expended Racebook for horse betting
  • An online casino complete with slots, video poker and electronic table games. This can also include an application for live-dealer table games

With all of these site features in place, you can market your bookie business as a full-service independent sportsbook with a high level of customer service and personal attention to detail. Best of all, this can be accomplished is a relatively short amount of time with the right pay per head service handling the operational end of the business.

Growing a Bookie Business Online

You can still build a sports betting customer base the old fashioned way though personal contacts and word-of-mouth referrals. Even with today’s highly sophisticated online applications, this is still the best way to get a bookie business off the ground.

Even if you continue to add customers to the fold through a personal network of sports betting fans, you will still need to create and maintain a highly professional online business presence given the way that the majority of sports bets are placed. You might still have a few old-timers that prefer to call in their bets, but today’s sophisticated sports bettors are all about placing real-time bets through an online application. This includes an advanced mobile platform working with all types of handheld devices.

As part of the weekly price per head fee you pay for each of your active betting customers, your pay per head provider can help you accomplish that goal with a custom website specifically designed for your bookie business.

Some of the more basic online sites are nothing more than a generic template with your company name. These basic sites will get the job done from an online betting standpoint. However, they will not help you distinguish your bookie services from everyone else out there taking bets.

The top pay per head bookie software providers in the online sports betting industry have made the proper investments into an IT department that can create, host and maintain a custom website. A custom design tailored to your specific business needs will provide the highly professional business image that does set you apart from the competition.

There may be some added per head cost to achieve this professional image, but it is well worth the investment when you consider how much it would cost to undertake this process on your own. The right custom website will quickly become your best and most important tool for marketing your bookie business. Best of all, it can help you project the proper business image you are looking to convey to both existing and potential sports betting customers.

Life of a bookiePay Per Head
[ May 23, 2019 by perhead247-admin 0 Comments ]

How to Expand Your Bookmaking Offering

Years ago, most private bookies cut their teeth taking bets on college football games and the NFL. The business would be seasonal from September through the Super Bowl in early February. As sports betting continued to grow in popularity across all segments of society, fans looked to place bets on all the major sports. Along with the expansion of sports betting options came the upgrade in sophisticated sports betting technology to book these bets online.

The pay per head bookie software business model provides the necessary online sports betting software solutions to run and manage your own independent online sportsbook. All you have to pay for this turnkey software package is a low weekly price per head fee for each of your active sports betting customers.

Pay per head bookie software presents a low cost to entry into one of the most lucrative online businesses you can run as a private bookmaker. The product offered by the top PPH services would rival what even the biggest commercial online sportsbooks uses to operate their million-dollar websites.

Building Your Bookie Business

To this day, there are private bookmakers that only take action on football and basketball as the two biggest betting sports. While you may derive quite a bit of your company’s profits for the entire year when these two sports are in season, there are five other months of the year when they are both off the board.

Building and growing a private bookie business that can meet your financial goals both in the short term and over the long haul requires the following three attributes:

  • An active sports betting customer base

There are no minimums when it comes to how many active betting customers you need to take your bookie business online with pay per head bookie software. However, you do need to establish a customer base that is large enough to meet any profit projections. Assuming you can maintain a hold percentage above five percent, you would be able to calculate how much generated revenue would be needed.

  • An expanded sports betting board that meets customer’s needs

As a private bookie, you never want to run the risk of losing even one customer to an outside betting outlet because they could not find what they were looking for on your betting board. Working closely with your price per head shop, you already have fast and easy access to a wide variety of betting lines and odds. You also have the ability to set and move your own betting lines while making any necessary changes to your betting board.

  • The proper online business applications to create multiple revenue streams

Another way a private bookie can expand revenue along with added profit to the bottom line is added revenue streams. You already have the ability to build out your sports betting board with a wide variety of betting options. You can also add a racebook for betting on horses. Access to this added application is part of the PPH service fee you are already paying. You can also expand into online casino gambling with slot machines, video poker and electronic table games. One of the fastest growing trends with this added revenue stream is live-dealer table games.

Build Your Bookie Betting Board

Being a full-service sports bookmaker still comes down to leveling the playing field with the big commercial sportsbooks that go to great lengths to attract sports bettors to their bookmaking services.

Expanding your betting board to meet all of your current customer’s needs is just a starting point. Today’s advanced pay per head software solutions can generate betting lines for over 80 different sports. You can add a full list of futures and prop bets on a sport-by-sport basis as well as for special betting events such as the Majors in professional golf and major stakes races for thoroughbred horses.

You also have easy access to software applications for live in-game betting. There is nothing more exciting than betting on a sporting contest after it has gotten underway. This is also an excellent way to raise the handle for the most popular betting sports.

As a private bookie running and managing your own independent sportsbook, the only limit to expanding your bookmaking offerings is your own creativity when it comes to building out your board.

Pay Per HeadSports
[ May 23, 2019 by perhead247-admin 0 Comments ]

Horse Racing Software

One of the easiest ways to gamble in the United States is betting on horses. There are over 70 land-based racetracks in North America alone offering live racing schedules at various times throughout the year. Many states also have land-based off-track betting venues with access to every track running a live card. National websites such as TwinSpires and TVG offer horse betting online.

Despite easy access to betting on horses through a wide spectrum of land-based and online venues, the private bookie still handles a great deal of the action betting on the “Sport of Kings”.

Pay Per Head Bookie Software Solutions

The pay per head bookie software industry followed in the same footsteps of offshore sportsbooks located in Caribbean and Central America countries with legal and regulated sports betting. Both of these industries have developed the necessary online applications to offer their services to customers in the United States.

Since pay per head sites operating in legal municipalities are not subject to US federal laws, they can provide everything a private bookie needs to successfully run and manage an independent sportsbook.

If you are looking to take an existing bookmaking business online or start a new one, a quality price per head shop can handle the operational end of things for a low, weekly per head fee for all of your active betting customers.

Pay Per Head Racebooks

The key to being successful as a private bookie is developing multiple streams of revenue. As a natural progression of the proper software solutions to run a sportsbook for betting on over 80 different sports, the top pay per head sites developed software solutions to run a racebook for horse betting.

With fast and easy access to every horse racing track in North America as well as high-profile international tracks, horse racing software applications offer the following features:

  • A single login horse racing platform
  • A comprehensive account management application
  • Betting reports tracking real-time daily action
  • Automated event creation and results
  • Separate horse betting capabilities through the sportsbook

The most important feature of your horse racing software application is the fact that it is already included in the price per head fee you are paying for active bettors. You can market this service to all of your sports bettors as an added way to gamble online.

Today’s sophisticated online bettors are looking for a one-stop solution for all of their online gambling activities. Since they are already placing all of their sports bets through your bookmaking services, adding horse betting capabilities to the menu makes all the sense in the world.

Making the Most of Horse Betting Software

The biggest cost for any private bookie is the per head fees you pay for online betting capabilities. That is why it is so important to make the most of that weekly fee with added services like horse betting. Your PPH service can handle the operational end of things, but you still need to market your racebook to your existing customer base as well as prospective customers looking for a private option to place their horse bets.

As previously mentioned, access to horse betting is easy to find. You need to give your sports betting customers a reason to also bet on horses through your book. One of the main reasons why private bookies still handle the majority of the betting action on sports is the higher level of customer service and personal attention to detail that the big commercial online sportsbooks simply cannot provide.

The same stands true with your private racebook. Horse racing fans can easily find places to bet on the races, but none of those other venues can match the same level of customer service that you can provide.

The use of bonuses or other promotions can be a great way to start marketing your racebook services. Once a sports bettor realizes just how easy it is to also wager on horses through your online betting application, you will have them hooked. Getting them to make that first bet might require an initial incentive as a push.

Horse racing is a year-round betting activity highlighted by special events such as the Kentucky Derby as part of the Triple Crown racing series in May and June along with November’s Breeders’ Cup.

There is money to be made with your own racebook and your pay per head site’s horse racing software opens the door to those added profits to your bottom line.

[ May 16, 2019 by perhead247-admin 0 Comments ]

2019 Preakness Stakes coming up right after huge Kentucky Derby drama

Exciting days, without a doubt, for all Horse Racing fans and lovers around the globe; it is Triple Crown time and we’re just getting started. Have you ever been able to enjoy the biggest races of the year at the track, or just chilling out somewhere with your friends without the stress of having to run your business at the same time? If you haven’t, then it’s time for you to try a good Price per Head service that can take that weight off your back. Just think it over and give us a call.

So, here’s the thing; the Kentucky Derby was the first of the three events, it was held on May 4th and it will be, without a doubt, one of the most talked about Derbies in recent times. Maximum Security crossed the line first but was later disqualified for interference, leaving the prize to a big underdog, Country House, which was awarded with the win, against all odds.

Next stop is the Preakness Stakes, which runs this Saturday, May 18th, at Pimlico. However, none of the two big stars of the Kentucky Derby will be a part of the race; Maximum Security was ruled out for 15 racing days, which means that, not only will it miss the race this Saturday, but probably, the Belmont Stakes as well, depending on how well the appeals go. On the other hand, Country House hasn’t had enough time to recover after the Derby’s tough conditions and will not take part in the event this Saturday at Pimlico.

It becomes obvious then, that this year we won’t have a Triple Crown winner, as it was the case last year with Justify, as we all can remember. So, who’s under the spotlight right now? Well, trainer Bob Baffert is always a man to look at in these events, and one of his horses, Improbable, has taken the top spot, with 2-1 odds, having finished fourth at the Derby. Right after Improbable we have War of Will paying 3-1, and something worth mentioning here is that these are two of just four horses in the Kentucky Derby lineup that will run the Preakness Stakes. Behind them we have; Alwaysmining and Win Win Win, with 8-1 odds each, Anothertwistafate 9-1, Bourbon War and Owendale with 10-1, Signalman 14-1, Bodexpress 16-1, Laughing Fox 18-1, Market King 20-1 and Warrior’s Charge 33-1. Early odds of course, things will move as the day of the race gets closer. Once we know each horse’s starting positions, things will start to heat up.

Remember, this is the 144th running of the Preakness Stakes, and post time is 6:48 pm ET on Saturday, May 18th.

Finally, we can’t forget to mention the third big race of this Triple Crown schedule; the 2019 Belmont Stakes will take place on June 8th at Belmont Park in Elmont, New York, so it’s three weeks of rest before the final showdown of the season.

There is no doubt that both of the upcoming races will be electrifying, after what we saw at Churchill Downs a few days ago. One of the best things about the Triple Crown races is that, being so close to each other, the drama and excitement of the first one just helps build up the next one. All eyes are on the track now, and it’s up to you to make the right call.

Life of a bookie
[ May 8, 2019 by perhead247-admin 0 Comments ]

Boost Your Sports Product

Anyone even remotely familiar with sports betting probably knows that American football and more specifically the NFL is the biggest draw when it comes to the billions of dollars in revenue this industry pulls in on a yearly basis.

What most sports bettors probably do not know is that private bookies account for close to two-thirds of all the sports betting revenue this industry creates in the US alone. Independent sportsbooks that are run and managed by a private bookie continue to drive the lion’s share of the growth in US sports betting even as more and more individual states enter the market with both land-based sportsbooks and online betting sites.

If you are a private bookie running and managing your own sportsbook in what is still a very competitive marketplace, you should always strive to boost your sports product with the help of a quality pay per head online sports betting software provider.

Boost Your Sports Product With Expanded In-Season Betting Options

One of the easiest way to drive betting revenue to increase your sports product is by increasing the betting options for the games. A perfect example of this would be game, team and player props for individual matchups. Considering that the NBA and NHL regular season consists of 82 game ahead of an expanded postseason run spanning two extra months, bringing in some extra action on props for just a few games each week can add up to some serious profit over the course of the entire season.

Once June rolls around, the daily MLB game slate is the only consistent betting action on the board. Baseball is one of the best betting sports for props given just how many possible betting options there are in one single game.

You need to promote prop bets and other betting options within individual games to your entire sports betting base as well as to any prospective betting customers. By making them an integral part of your overall marketing plan, you will be able to maximize the added profit to your operation’s bottom line.

Boost Your Sports Product With Offseason Betting Options

Football is king when it comes to sports betting with the NFL leading the way. No matter how much money you may make during the five months there are actual games on the board, there is still more money to be made during the extended seven month offseason.

Once the upcoming regular season’s official week by week NFL schedule is released and the annual draft is in the books, there are a world of betting opportunities on the board in the form of:

  1. Expanded NFL futures
  2. Team and player props
  3. Betting odds for projected win totals
  4. NFL Week 1 game lines

You need to work closely with your price per head shop to build out your offseason NFL betting board with everything that is available leading up to summer camps and the start of the NFL preseason schedule in early August. You never want to run the risk of having even one of your sports betting customers turning to a different source to bet on something that was not available on your betting board.

The same concept of expanded offerings holds true for any major sports league during its offseason. While limited in range and scope, there are added betting options for the top two college betting sports (football and basketball) during the offseason as well.

Boost Your Sports Product by Expanding Your Entire Betting Board

If football, basketball, hockey and baseball account for the majority of the action you take in, you are leaving money on the table. While sports such as professional golf and tennis, motor racing, soccer, boxing, MMA fighting and horse racing do not have the wide-scale appeal as the top four major betting sports, they can collectively add up to both increased revenue and overall profit.

At some point during the yearly sports calendar, each of these secondary betting sports is catapulted into the national spotlight. You need to position your bookie business as a one-stop shop for everything going on in the world of sports. Whether it is one of golf’s four Majors, the Daytona 500 in NASCAR or the Kentucky Derby in horse racing, working directly with your pay per head service will help you capitalize on everything else that goes on in the sports betting world during the year.