The college bowl season with close to 40 games on the slate can be its own separate profit center for private bookies. This is one last chance to add some serious cash to your bottom line before this major betting sport comes off the board for an extended seven-month hiatus.
It does not matter is you are way ahead or scrambling to break even on college football action season-to-date. The college bowl season runs in conjunction with the Christmas and New Year’s Day holidays to add even more interest in the games. Starting on Friday, Dec. 20 and running right through the College Football Playoff Championship on Monday, Jan. 13, you will have a built-in and captivated audience for all the games.
As an added bonus, you should add a Pick ‘Em contest for all the bowl games to generate even more interest in the outcome. Along with building out your overall college bowl board with added options for futures and props, contests are another great addition to the lineup.
One of the best aspects of having PayPerHead247 as your bookie software provider is fast and easy access to all the betting lines you need, when you need them. The lines for the games themselves were first released in early December once the matchups were finalized. Now is the time to work with PPH247 on adding betting options to the board.
Make More Money With PayPerHead247
Too many private bookies leave money on the table because of shortfalls in their PPH service. Whether it is downtime with the operating system or poor customer service, you often get what you pay for in this industry.
PPH247 is a proven industry leader with a long history of experience and a high level of expertise. These guys know exactly what it takes to be successful as a private bookie. They also have the experience and expertise to help you fully capitalize of money making opportunities like the bowl season for college football.
Expanded betting opportunities through an advanced mobile betting platform will let your customers place bets any time of the day from their handheld device.
Consistent response time from the professional customer service team at PPH247 are there to help your customers manage their online betting accounts.
A real time online sports betting dashboard can help you successfully run and manage every aspect of your bookie business on a continual basis.
These are just a few ways that PPH247 can help you make the most of any opportunity. An enhanced hold percentage adds up to more overall profit in your bottom line.
Marketing College Bowl Betting to Your Customer Base
Setting up an expanded college bowl betting board is just the first step in the process. You need to formulate a plan to market this board to all of your existing customer base as well as to potential sports betting customers.
One of the most powerful marketing tools in the box is a professional online business presence. Through a custom sports betting site that is already included in your weekly per head fees, PPH247 can help you level the playing field against the big commercial online sportsbooks.
You will never have to worry about losing even one bet on an option that was not on your board. How you decide to build out your betting board this college bowl season is entirely up to you. PPH247 gives you the necessary options to rival whet even the biggest commercial books have to offer for the upcoming games.
The Minnesota Vikings are currently holding on to a playoff spot in the NFC, but they have some work left to do if they want to remain there. Minnesota will be in Los Angeles on Sunday afternoon for a date with the Chargers, and this will not be an easy game for the Vikings. Both teams feature terrific passing attacks, and there could be a ton of points scored in this game. The Chargers are not going to be a playoff team this season, but they can still enjoy playing the role of spoiler this weekend.
Minnesota comes into this game with a record of 9-4 and they sit in second place in the NFC North Division. The Vikings have won three of their last four games, and can still catch the Green Bay Packers if they slip up. The Los Angeles Chargers are just 5-8 so far this season, and things have not gone well for them of late. Los Angeles snapped a three-game losing streak with a win in week 14, but they will still be watching the playoffs at home from their couch. The Minnesota Vikings are -2.5 point favorites over the Los Angeles Chargers in this game.
Chargers Are Going to Sling It
The Los Angeles Chargers have been throwing the ball a ton this season, and they are going to employ that same strategy in this game. Los Angeles is averaging close to 280 passing yards per game, and quarterback Philip Rivers is still one of the best players in the league. The Chargers scored 45 points in their week 14 win over the Jacksonville Jaguars, and they might need another huge performance on offense to win this game.
Los Angeles has actually been a great defensive team this season, and they are giving up just 19 points per game. The Chargers held Jacksonville to just 10 points in their most recent victory, but they will be facing a much tougher offense in this game. Defensive end Joey Bosa is having a monster season for the Chargers and leads the team with 10.5 sacks.
Vikings Have a Complete Team
The Minnesota Vikings have been terrific on both sides of the ball this season, and that should help them win this game on the road. Minnesota is allowing just 19.2 points per game, and they held the Detroit Lions to just seven points in their most recent victory. Defensive end Danielle Hunter leads the team with 12.5 sacks, and he should spend some time harassing Philip Rivers in this game.
Offense has been a real strength for the Vikings this season, and quarterback Kirk Cousins is having a monster second season in Minnesota. Cousins has thrown for 3,274 yards this season and he has the Vikings averaging 26.1 points per game. Minnesota is dealing with some injury concerns on offense, but it shouldn’t stop their offense from having a monster game. The Vikings won’t be afraid to throw the ball deep in this game, but their running attack can also carve up the Chargers.
Minnesota Picks Up Impressive Road Victory
The Los Angeles Chargers were supposed to be one of the top teams in the Western Conference this season, but things have not worked out that way. Los Angeles still has a terrific offensive attack, but they just can’t seem to find ways to win games in the fourth quarter. The Minnesota Vikings have been extremely aggressive, especially of late, and quarterback Kirk Cousins has done a great job of leading this team. Winning on the road in the NFL is never an easy task, but the Vikings get it done this weekend. Bet the Minnesota Vikings -2.5 over the Los Angeles Chargers in this game. Bet on the Vikings at Payperhead247.com, our top pay per head bookie site.
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A new football season brings the opportunity to create some serious weekly profit for your bookie business’s bottom line. It also brings a new set of challenges to stay out in front of the daily and weekly action coming in.
Just about every price per head shop can set you up with betting lines and odds to build out your online betting board. Some services use in-house personnel while others turn to outside line setting services. It actually does not matter where the opening lines originate as long as they come in fast and sharp. A bad line out of the gate can be extremely hard to correct after the fact.
PayPerHead247 guarantees that their betting lines and odds for more than 80 different sports do come in fast and extremely sharp. This is an edge that can mean the difference between a higher hold percentage and extreme negative exposure that can have a dramatic impact on weekly cash flow and overall profits.
Fast and sharp football betting lines is just the beginning point of the weekly cycle of betting attributed to this sport. Unlike daily sports such as basketball, baseball and hockey, football betting is a week long event with any number of twists and turns along the way.
As a private bookie, you probably have a group of customers that like to jump on football betting lines as soon as they are released. That is why they need to be ultra-sharp right out of the gate.
The next group of bettors may place some action mid-week or a few days before the games. The final group of bettors are searching for value in the lines right up until kickoff. Working with PayPerHead247, you need to formulate a strategy to make any necessary adjustments to your betting lines as the week wears on.
This is when a real time bet ticker and other important betting analytics play a vital role in keeping your betting lines sharp. You need the ability to gather the proper information that can help you make educated decisions on how to manage your betting board. No line movement should be made in haste, but time really is money in the bookmaking game.
The right information at the right time is the backbone of PayPerHead247’s betting board management tool box.
Maintain Your Bookie Edge With PayPerHead247
Running and managing a successful independent sportsbook can be more of an art than a science. Your online bookie software solutions package is filled with business tools to monitor and quickly react to all the daily action coming in. That is the science aspect that PayPerHead247 brings to the table. They process the day-to-day transactions that go into a business of this nature while using highly sophisticated software applications to gather, sort and process the daily information you need as a private bookie. Your job is to use this real time information to make the correct line movements and adjustments to your betting board that best suit your business interests.
Sometimes you are going to find yourself in a very precarious position on certain games. That is the nature of sports betting. Your success as a bookie hinges on your ability to properly manage your betting board as a whole. PayPerHead247 gives you the best shot of accomplishing that goal with their bookie software solutions.
One of the easiest ways to gamble in the United States is betting on horses. There are over 70 land-based racetracks in North America alone offering live racing schedules at various times throughout the year. Many states also have land-based off-track betting venues with access to every track running a live card. National websites such as TwinSpires and TVG offer horse betting online.
Despite easy access to betting on horses through a wide spectrum of land-based and online venues, the private bookie still handles a great deal of the action betting on the “Sport of Kings”.
Pay Per Head Bookie Software Solutions
The pay per head bookie software industry followed in the same footsteps of offshore sportsbooks located in Caribbean and Central America countries with legal and regulated sports betting. Both of these industries have developed the necessary online applications to offer their services to customers in the United States.
If you are looking to take an existing bookmaking business online or start a new one, a quality price per head shop can handle the operational end of things for a low, weekly per head fee for all of your active betting customers.
With fast and easy access to every horse racing track in North America as well as high-profile international tracks, horse racing software applications offer the following features:
A single login horse racing platform
A comprehensive account management application
Betting reports tracking real-time daily action
Automated event creation and results
Separate horse betting capabilities through the sportsbook
The most important feature of your horse racing software application is the fact that it is already included in the price per head fee you are paying for active bettors. You can market this service to all of your sports bettors as an added way to gamble online.
Today’s sophisticated online bettors are looking for a one-stop solution for all of their online gambling activities. Since they are already placing all of their sports bets through your bookmaking services, adding horse betting capabilities to the menu makes all the sense in the world.
Making the Most of Horse Betting Software
The biggest cost for any private bookie is the per head fees you pay for online betting capabilities. That is why it is so important to make the most of that weekly fee with added services like horse betting. Your PPH service can handle the operational end of things, but you still need to market your racebook to your existing customer base as well as prospective customers looking for a private option to place their horse bets.
As previously mentioned, access to horse betting is easy to find. You need to give your sports betting customers a reason to also bet on horses through your book. One of the main reasons why private bookies still handle the majority of the betting action on sports is the higher level of customer service and personal attention to detail that the big commercial online sportsbooks simply cannot provide.
The same stands true with your private racebook. Horse racing fans can easily find places to bet on the races, but none of those other venues can match the same level of customer service that you can provide.
The use of bonuses or other promotions can be a great way to start marketing your racebook services. Once a sports bettor realizes just how easy it is to also wager on horses through your online betting application, you will have them hooked. Getting them to make that first bet might require an initial incentive as a push.
Horse racing is a year-round betting activity highlighted by special events such as the Kentucky Derby as part of the Triple Crown racing series in May and June along with November’s Breeders’ Cup.
So, here’s the thing; the Kentucky Derby was the first of the three events, it was held on May 4th and it will be, without a doubt, one of the most talked about Derbies in recent times. Maximum Security crossed the line first but was later disqualified for interference, leaving the prize to a big underdog, Country House, which was awarded with the win, against all odds.
Next stop is the Preakness Stakes, which runs this Saturday, May 18th, at Pimlico. However, none of the two big stars of the Kentucky Derby will be a part of the race; Maximum Security was ruled out for 15 racing days, which means that, not only will it miss the race this Saturday, but probably, the Belmont Stakes as well, depending on how well the appeals go. On the other hand, Country House hasn’t had enough time to recover after the Derby’s tough conditions and will not take part in the event this Saturday at Pimlico.
It becomes obvious then, that this year we won’t have a Triple Crown winner, as it was the case last year with Justify, as we all can remember. So, who’s under the spotlight right now? Well, trainer Bob Baffert is always a man to look at in these events, and one of his horses, Improbable, has taken the top spot, with 2-1 odds, having finished fourth at the Derby. Right after Improbable we have War of Will paying 3-1, and something worth mentioning here is that these are two of just four horses in the Kentucky Derby lineup that will run the Preakness Stakes. Behind them we have; Alwaysmining and Win Win Win, with 8-1 odds each, Anothertwistafate 9-1, Bourbon War and Owendale with 10-1, Signalman 14-1, Bodexpress 16-1, Laughing Fox 18-1, Market King 20-1 and Warrior’s Charge 33-1. Early odds of course, things will move as the day of the race gets closer. Once we know each horse’s starting positions, things will start to heat up.
this is the 144th
running of the Preakness Stakes, and post time is 6:48 pm ET on
Saturday, May 18th.
Finally, we can’t forget to mention the third big race of this Triple Crown schedule; the 2019 Belmont Stakes will take place on June 8th at Belmont Park in Elmont, New York, so it’s three weeks of rest before the final showdown of the season.
There is no doubt that both of the upcoming races will be electrifying, after what we saw at Churchill Downs a few days ago. One of the best things about the Triple Crown races is that, being so close to each other, the drama and excitement of the first one just helps build up the next one. All eyes are on the track now, and it’s up to you to make the right call.
The NBA playoffs are upon us and they are already in full swing. Tonight, the Golden State Warriors welcome the Los Angeles Clippers back to Oracle Arena for the second game of the series. On Saturday night, the Warriors easily handled the Clippers winning 121-104. The game was even not as close as it seems as the Clippers made a run at the end to cut the deficit below 20 points. With a tipoff slated at 9:30 PM, this is going to be a game that has a lot of eyes on it due to the scheduling. When the Warriors are playing, people will have the TV on. This is a game that the Clippers must win if they want to have any shot at advancing. Steph Curry and Co. aren’t going to blow a 2-0 cushion in the first round. The Warriors are favored by 13.5.
Clippers Looking to Steal Road Game
The Clippers finished the regular season scoring 115.1 points per game and allowing 114.3 points per game. They had an offensive rating of 112.4 and a defensive rating of 111.5. When it comes to betting, it is usually a good call to take the Clippers when they are an underdog. Los Angeles is 45-37-1 against the spread and 44-38-1 to the over/under. The Clippers are 4-6 ATS, failing to cover in five straight. This past game the Clippers were led by Montrezl Harrell with 26 points, Danilo Gallinari with 8 rebounds and 3 steals, Lou Williams had 9 assists and Shai Gilgeous-Alexander had 3 blocks in Game 1. These players are going to have to step up even more this next game as they look to knock off the defending champions. The Clippers are going to have to play very good defense and efficient offense in order to dethrone the champs. The Clippers are fully healthy heading into this game so they are going to have all their weapons at their disposal.
Look to Keep Rolling On
The Warriors finished the regular season scoring 117.7 points per game and allowing 111.2 points per game. They ended the season with an offensive rating of 115.9 and a defensive rating of 109.5. Obviously, the Warriors ended the regular season as the top offensive team in the league. This season on defense, however, they finished near the middle of the pack whereas they have been a very good defensive team. Unlike the Clippers, the Warriors are not a sure thing when you look at betting on them. Golden State is 36-46-1 ATS and they are 38-45 to the over/under. This might cause problems for some bettors because the Warriors have covered the spread against the Clippers the last three games. Knowing that, the Warriors are due for regression. Each of the last three games against the Clippers have also been under the posted total. In Game 1, Stephen Curry led all scorers with 38 points, 15 rebounds, and seven assists. Andre Iguodala led the team with two steals and three blocks. The Warriors are cruising at the right time and if they continue this play no one will be able to beat them.
State Wins Easily at Home
The Clippers are going to have to play a perfect game and the Warriors are really going to have to struggle in order for them to win. I don’t foresee that happening and I think that the Warriors will end up taking this game relatively easily. The Clippers just don’t have the firepower to hang with the big boys. When Golden State is playing at home they are tough but in from of a playoff crowd it is nearly impossible to win there. Take the Warriors at -13.5.
The annual Masters Tournament at Augusta National in Georgia is not only professional golf’s first Major of the year, it is probably the sport’s most popular tournament to bet on. As a private bookie running and managing your own independent sportsbook. The Masters is also a great way to boost your bottom line in April coming off the recent Final Four and national title game for men’s college basketball.
The trick to making the most of this unique betting event is working closely with your pay per head bookie software provider in building out your board with as many betting options as possible. There are any number of ways to bet on the Masters starting with the most basic bets on the actual winner.
Building out your board with a wide variety of Masters’ betting options is also a great way to level the playing field with all the big commercial sportsbooks taking action on this tournament. Your edge is the high level of customer service and personal attention that you can provide your betting customers. However, you never want to give any of your bettors a reason to place a wager someplace else because that action was not on your board.
Basic Masters Bets
The most basic way someone can bet on the Masters is on the outright winner. This is also the hardest bet to win given the depth of talent in the field. This should always be your lead-in betting option given its money-making ability. You will probably take in quite a few bets for the top favorites such as Rory McIlroy (+700), Dustin Johnson (+1000) and Tiger Woods (+1200). However, since only one player can win you should still walk away with a nice profit on all the bets you book.
You should also post betting odds for a Top 5, Top 10 and Top 20 finish. These are a few other basic bets that are popular with anyone who likes to bet on golf.
The most popular way to bet on golf for anyone who is serious about making money on this sport is head-to-head matchups. Betting odds can be posted for each individual round of for the results for the tournament as a whole. When it comes to winning a head-to-head bet, the golfer bet on only has to finish higher than the other player they are pitted against.
Since your price per head shop should be able to supply betting odds for a myriad of head-to-head matchups, you will be able to spread out the action across multiple betting possibilities. This makes it easy to balance out bets as well as hedge them with multiple matchups.
For example, if you post betting odds for Tiger Woods vs. Rory McIlroy, you should also have Woods paired against some other popular golfers such as Jordan Spieth, Ricky Fowler and Bubba Watson. This will help you spread the money across more of the Masters’ field.
The list of prop bet options for the Masters grows longer and longer every year. This is where you can really turn a profit on all the additional bets coming in. Some of the more interesting props for this year’s tournaments include:
the winner shoot in the 60’s for all four rounds?
an Albatross (Double Eagle) be registered in any of the four rounds?
OVER/UNDER on the highest round posted (84.5)
OVER/UNDER on the most strokes for any hole (8.5)
This list goes on and on to cover just about every aspect of this tournament. You could even post a list of props just for Tiger Woods. He is still the sport’s biggest draw and now that he is back in championship form, he is bound to command more attention this year. Some of the basic props for Woods include:
completed round (OVER/UNDER 68.5)
score of his first hole in his first round
72 for his first round score
Woods go bogey free in any of the rounds he completes?
This is a small sampling of the type of props you can post just for Woods. You can also expand your board with individual props for some of the other big-named golfers in the field.
Every single industry across the United States and around the world has been impacted by technology. More specifically, advanced online technology in conjunction with the internet. This evolution over the past few decades has dramatically changed the way we do business today.
It was not that long ago that gambling at a casino resort was limited to the state of Nevada. Las Vegas quickly grew to become the gambling capital of the world with some of the biggest and most famous casino resorts on the famous Strip.
These days, gambling has not only expanded across the country through land-based casino resorts and race tracks. It is now available wherever there is access to the internet.
Origins of Sports Gambling Software
Las Vegas was also known as the sports betting capital of the world for its proliferation of land-based sportsbooks located in most casino resorts. Sports betting also existed online with the expansion of offshore sportsbooks in certain Caribbean and Central America countries in the early 1990’s. Many of these books successfully tapped into the US sports betting market despite the federal government’s attempts to prohibit sports betting in the country.
Along with land-based books in Las Vegas and online through a wide variety offshore books, the local bookie still commanded the lion’s share of the revenue generated by people betting on sports. The tools of the trade early in the private bookie industry were a phone, paper and pen. Their primary market consisted of local bars, social clubs and pool halls.
Flash forward to today’s sports betting industry in the US and nothing has really changed except how sports bets are placed. Recent changes in the law have opened the gateway to land-based sports betting in a number of states such as New Jersey, Delaware, Mississippi and Pennsylvania with many more to come. The online sportsbook business is still booming with a grocery list of options for US players.
The main reason why independent bookmakers still dominate the sports betting industry is the online business model for booking bets. Just as the offshore sportsbooks developed specific software applications to take their business online, other software developers turned their attention to online sports betting solutions tailored towards a private bookie.
Known as “Pay Per Head”, a private bookie can contract all the business tools needed to run their operations online. The startup cost is minimal and the proper bookie software solutions can be obtained for a low, weekly fee for each active sports betting customers. Also known as price per head shops, these bookie software solutions have specifically been designed to help the private bookmaker level the playing field with the big commercial online sportsbooks.
Continuing advances in pay per head sports betting software have further refined the entire process to help fuel growth in this segment of the sports betting industry. Today’s highly sophisticated sports bettor is looking for a higher level of customer service and attention to detail that a private bookie can provide and a big books could never match.
The Nuts and Bolts of Pay Per Head Bookie Software
The typical pay per head site will present their online sports betting software solutions package in terms of features and benefits.
Some of the most basic features include:
Sports Betting Bookie Dashboard
Profiles for All Sports Betting Cliental
Access to Sports Betting Lines and Odds
Business Analytics Through Activity Reports
Once a bookie business goes online with a pay per head provider, the entire process of booking bets becomes completely automated and turnkey on a 24-hour a day basis, every day of the year. All the vital information is stored on a database that is operated with a very high level of redundancy. The operating system is also designed with security features that ensure that every online transaction is completed in a safe and secure manner.
When it comes to the most important benefits that pay per head bookie software can provide, the short list would look as follows:
Efficient Business Model
for Multiple Revenue Streams
Betting Platform for Handheld Devices
Online Marketing Tools
Successfully running and managing an independent sportsbook still takes hard work and dedication. A quality pay per head provider can fill the role of the silent business partner handling the operational end of things. This will free up more time for building and growing the business with a specific marketing plan.
The best price per head shops in business today understand the concept that their future financial health and prosperity is directly tied to their bookie agent’s long-term success.
Other Pay Per Head Gambling Software Applications
What really adds value to the pay per head business model for private bookies is software applications that can generate multiple streams of revenue. As part of the weekly fee paid for active sports betting customers, the private bookie can expand their services to horse betting with an online racebook as well as casino gambling with online access to slots, video poker and table games.
One way that a private bookie can level the playing field with the big online sportsbooks is by becoming a full-service bookmaker. Along with an expended sports betting board with a wide variety of options, a racebook for horses and an online casino covers any customer’s online gambling needs. Offering all three online gambling services is also the perfect way to fill the seasonal gaps in the sports betting calendar.
Horse betting is a year-round activity given the sheer number of race tracks running a daily card in North America alone. Online casino gambling mirrors a land-based venue with slots, video poker and other electronic gambling games. The fastest growing segment of gambling online is specialized software offering access to live-dealer table games. Customers can interact with an actual dealer as well as other players at their table. Blackjack, Roulette and Baccarat are the three biggest live-dealer offerings.
Summarizing Gambling Software Solutions for Private Bookmakers
It would be next to impossible for any private bookie to duplicate the gambling software applications offered by pay per head services given the prohibitive start-up cost. The barriers to entry becoming a private bookie are extremely low as compared to starting any number of other independent businesses. The low, weekly price per head fee is a highly cost-effective way to acquire all the necessary business tools needed to run a sports bookmaking business.
Any apprehension towards taking a start-up bookie business online can easily be resolved by taking these pay per head software solutions for a test drive. Most quality PPH services offer a free trial period to decide if their software solutions are a good fit for a bookie’s specific business needs.
Most of these online sports betting software packages are turnkey and extremely easy to navigate. As a big plus, they are also supported by a trained customer service teams with experience in the online sports betting industry.
There are few businesses that you can start for basically no money down. Often times upfront costs can act as a barrier to entry for the average entrepreneur looking to start out on their own. The dream of owning your own business can come at a cost that is just too high to pay.
The actual term “pay per head” refers directly to the low weekly fee that you pay for fast and easy access to all the online business tools that are needed to be a private bookie. The best part of the deal is that you only have to pay that per head fee for each of your active sports betting customers. Whether you have five customers or 500, you will always know what your weekly cost of doing business will be.
Getting Your Bookie Business Up and Running
Given the nature of sports betting, you will need a start-up cash reserve that is roughly two and a half times the weekly action you plan to take in. This can be thought of as working capital that can cover any weekly cash flow needs. Once you are up and running, your weekly profits will begin to build a cash reserve that can be used to run the business.
The most important thing you will need to get your bookie business started is customers. It does not take are large number of sports bettors to get things off the ground. Some of the most successful private bookies started out working with a small group of family, friends and acquaintances. Word of mouth and personal referrals are still the best way to grow any grassroots business. Once you have established yourself as a private bookie, you can focus your energy on growing and expanding that base with a set sales and marketing plan.
After you have developed a starting base of weekly betting customers, it is time to take your bookie business online with the help of a price per head shop. This will be one of the most important business decisions you will have to make. The goal is to find a pay per head provider that meets all of your business needs.
Features and Benefits of Pay Per Head Bookie Software
The main benefit that pay per head bookie software can provide is a completely automated approach to running and managing your own bookie business. The software is designed to process all of the daily, weekly and monthly transactions that take place. You will have daily betting action coming in, weekly settlement reports and monthly recaps for each of your betting customers as well as for your overall business as a whole.
A comprehensive bookie dashboard that gives you total control
Individual account profiles for each of your betting customers
Fast and easy access to a wide array of betting options
An advanced online mobile betting platform
An online business presence through a custom website
This is just a general overview of the most important aspects of your bookie software package. There are many other features and benefits that can make your business easier to run and manage on a day-to-day basis. The best part of the pay per head bookie business solution is a fixed cost per head for everything you need to be successful.
Pay Per Head Bookie Software in Action
As mentioned, you will have access to all the sports betting lines you need, when you need them. You will also have the ability to set and move your own betting lines while making changes to your online betting board to best meet your specific needs. Pay per head bookie software gives you a very high level of control that can always keep you way out in front of all the betting action coming in.
Online sports betting can be a very dynamic and sometimes volatile business that needs to be monitored and controlled. Having the ability to make instant moves and changes is just one way to accomplish this goal. Any betting or credit limits that you wish to put in place can be done through a mass edit option or on an individual basis through your account profiles.
It is far easier to capitalize on an opportunity ahead of time then trying to deal with an issue or problem after the fact. Your pay per head tool box contains all the proper business tools needed to run your own successful sportsbook.
Sports Wagering Online Software Features
Preference-based Odds Display – Prices are shown in the format of the player’s choice; money line, UK or world format, (ie: +300, 3/1 or 4.00)
Automatic Wagering Assistant – Calculates the amount to win or risk depending on which is input, when no team is selected, this feature ensures the player is always prompted to correct mistakes
Convenient – Our software allows users to make multi-league combination, as well as to purchase points, leave open spots and to have access of all the wagering options in the market.
All Options – Including teasers, if bets, parlays, reverses, action points, point buys and round robins.
Event Grading – Ensures money is returned to the player’s account promptly by grading each event and portions of events, the moment is concluded.
Account Management – Allows player to see all his/her bets and transactions online, reducing the use of the 800-call center, and ensures 24-hour availability to the player
Fully Customizable Website – Colors, logos, layout and design can all be modified to suit your requirements.
Secure Login – One-step, secure, login process.
Sports Betting Agent Management Panel
Additional Revenue Streams With Pay Per Head
While sports wagering remains your primary revenue stream, pay per head software packages also offer online applications to run your own racebook for horses as well as an online casino equipped with slots, video poker machines and table games manned by live dealers. Most PPH services will include these applications as part of the weekly per head fee you are already paying, so there is no added cost to turning your bookie business into a full-service operation.
to a wide array of racetracks running a daily race card
business reports to track all betting activity
tools to grow and expand your horse racing business
Online Casino Features
A wide selection of slots and other electronic gambling games
Real time tracking of all casino activity
Live dealers for all the most popular table games
When it comes to sports betting, football and basketball draw the most action. While there are a vast number of other betting options for sports on a year-round basis, revenue generated from a racebook and online casino can help fill the gaps in the sports calendar. They are easy ways to generate additional weekly cash flow as well as added profit to the bottom line.
Summarizing Pay Per Head
Low-cost software solutions for private bookmakers
Comprehensive operating system handling day-to-day administrative tasks
Online marketing tools designed to help grow and build your customer base
Multi-streams of revenue to cover all online gambling activities
The online sports betting industry continues to grow and expand at a rapid pace with private bookmakers still handling the majority of the betting action. With turn-key online solutions such as pay per head, now is the best time to open that online sportsbook you have always been dreaming about.
The sports betting industry in the United States alone generates billions of dollars in revenue every year. As more and more individual states enter the industry with both land-based sportsbooks in casino and race track locations, along with online betting sites, the overall industry continues to expand. When you add in all the revenue generated from online sportsbooks catering to US bettors, you can see why booking sports bets can be a very lucrative business opportunity.
Breaking down the US sports betting industry, private bookmakers still account for more than half of the total market. Even with the recent proliferation of commercial sportsbooks backed by some of the biggest players in Las Vegas as well as an increasing number of offshore books operating online, more and more sports bettors continue to turn to private bookies to place their bets.
The driving force behind the tremendous growth in the private bookie segment of the sports betting industry are pay per head bookie software providers. Working with the right sports betting software provider can enable anyone to run and manage your own successful independent sportsbook.
What is a Pay Per Head Sportsbook?
Private bookies have been taking betting action on games for as long as sports have been played. Not that long ago, the primary tools of the trade needed to run your own book consisted of a small cash reserve, a phone and a handwritten betting ledger. Local bars, pool halls and social clubs were a bookies’ primary source for customers and football drew the most action.
With the advent of the Internet and computer technology dating back to the 1980’s, the seeds of change in the sports betting industry were first planted. Over the next 10 years, offshore sportsbooks began to use this new technology to reach a whole new sports betting market in countries such as the United States. Their business plan revolved around online access through the internet with the help of specially designed sports betting software.
These changes also gave birth to the Pay Per Head sports betting industry. The same software that the big online sportsbooks were using to expand their business was modified for private bookies looking to run an independent online sportsbook.
The actual term ‘pay per head’ simply pertains to a low, weekly fee that bookies pay for each of their active betting customers to gain continuous access to these complex software solutions. Since it would be cost prohibitive to try and develop software capable of handling the day-to-day administrative end of a bookie operation, partnering with a quality price per head shop to take care of this end of the business makes all the sense in the world.
Today’s highly sophisticated online sports betting software packages have been able to level the playing field for private bookies competing against the big players in the industry. The main reason why bookies still control the majority of the entire sports betting market is the higher level of customer service and attention to detail that the big books are still unable to match.
How to Start a Pay Per Head Sportsbook
The first step in starting any business is finding customers for the products or services you are able to provide. Without customers, all you really have is a great idea of how to make money. Once you have gathered together a handful of sports betting customers willing to use your services to bet on the games, it is then time to take your bookie business online with a pay per head software provider.
Finding the right price per head shop to handle the administrative end of your bookie business will be one of the most important decisions you will ever have to make. There are a wide array of choices that continue to expand each year. However, not all private bookie software solutions are created equal.
The weekly per head fee you pay for your active sports betting customers is actually a very small part of the equation. Whether you are just starting out as a private bookie or running a thriving independent sportsbook, the features and benefits associated with that per head fee should be your biggest concern. You need a sports betting software provider that fits your business model, not the other way around. You also need a PPH service that can help fuel the growth and expansion of your sportsbook. That expansion drives your bottom line.
Most of the best bookie software providers will offer a free trial that allows you to ‘test drive’ their business solutions package to make sure it is a good fit. You need online sports betting software that is easy to navigate for you as the booking agent as well as for your sports betting customers when it comes to their online betting account. You also need fast and easy access to a wide array of business reports that keep you way out in front of the daily betting action coming in.
Finding the right pay per head site may take some extra time and effort on your part, but an extensive search now will pay some major dividends down the road. Matching the right sports betting solutions package with your business needs both in the short term and over the long haul is the best way to get your sportsbook off to a strong start.
Once you have found the right PPH service to take your bookie business online, the next step is to get your current betting customers up and running as well. This is where the added level of customer service and attention to detail can really work in your favor. You have the ability to walk your customers through the whole process to ensure that they are more than comfortable placing wagers through their online betting account.
Working hand-in-hand with the customer support team at your price per head shop is a big part of this process. Your customer service representatives have been expertly trained to make things run as smooth as possible. They normally come from an online sports betting background, so they already know what it takes to be successful as a private bookie. This customer service team can be the silent business partner that every independent sportsbook needs to succeed.
Running and Managing a Successful Pay Per Head Sportsbook
You have a sports betting customer base. You have the right pay per head site covering the administrative end of the operation. Now it is time to put your sales and marketing skills to the test. The big online sportsbooks have very deep pockets when it comes to attracting sports bettors to their million-dollar websites. The best part of running your own independent sportsbook is the ability to pick and choose your betting customers.
Any marketing plan designed to grow and expand your customer base should be targeted towards bettors that fit into your business model. Some bookies are looking for casual recreational sports bettors that remain moderate and consistent in their overall betting habits. Other bookies want the high rollers placing big unit bets on a regular basis. You need to set your own level of risk verse reward when adding new customers to the fold. The goods news is that there are more than enough sports betting customers to go around, so building that base is not nearly as hard as it may seem.
One of the first steps in managing this customer base is the use of individual account profiles that collect data based on each person’s betting history. This is an integral part of your sports betting software package and the best way to always stay on top of things. These account profiles can also be used to set any betting or credit limits you wish to put in place. You can set the limits across your entire customer base or on an individual basis. Either way, this is an excellent tool to manage risk and avoid any unwanted negative exposure along the way.
Pay Per Head Sportsbook Summary
Pay Per Head Sportsbook business model offers low start-up costs
The barriers to entry into the sports betting industry are minimal. The pay per head business model offers a low, fixed cost to all the bookie software solutions needed to be successful. Other than a cash reserve to cover your anticipated daily and weekly betting activity, there are no other substantial resources needed to take your bookie business online. Managed growth will support any cash flow needs as well as bottom-line profit projections.
The sports betting industry continues to grow at a rapid pace
Current supply and demand in the sports betting industry creates a lucrative business opportunity for private bookies looking to run and manage an independent sportsbook. The future outlook for this industry points towards continued growth.
Per Head bookie software solutions automate your business processes
Pay Per Head Sportsbooks utilize the necessary business software solutions to run and manage every aspect of a bookie operation. With fast and easy access to a wide array of betting lines and odds, a comprehensive business dashboard and a multitude of real-time analytics to aid business decisions, the pay per head sports betting software solutions package can be thought of as a turn-key bookie business in a box.