[ May 28, 2020 by Ale S 0 Comments ]

Drew McIntyre Heavily Favored on WWE Money in the Bank 2020 Odds

Most matches for WWE Money in the Bank are next Sunday at the WWE Performance Center in Orlando, with no audience. The two Money in the Bank matches will happen at the same time at WWE Headquarters in Stamford, Connecticut. In this article, we break down the WWE Championship match between Seth Rollins and Drew McIntyre and share the betting odds for the event.


Why McIntyre Won’t Lose

I can’t stress this enough… Seth Rollins is an incredibly talented wrestler but he doesn’t need or deserve another Championship reign so soon. Remember that Rollins lost to Kevin Owens at WrestleMania 36. I just don’t understand why he is getting this match instead of Kevin Owens or anyone else.


Even Andrade or Angel Garza, who had matches with Drew McIntyre on Raw in recent weeks, would be more deserving opponents. Andrade and Garza have nothing to do at Money in the Bank. To me, Rollins shouldn’t even be in this match, much less win.


Drew McIntyre’s push as a face has been extremely impressive. McIntyre has always been an extraordinary wrestler with mic skills and charisma but I never expected him to deliver so many inspiring promos and matches, especially now that COVID-19 forced WWE to have shows with no fans in attendance.


I will not bet Drew McIntyre to win on Sunday at -600 but I do think that he will retain his title. I wouldn’t be surprised if Zelina Vega’s AAA stable of Andrade, Angel Garza and Austin Theory interferes, causing a disqualification.


WWE Championship Match

Drew McIntyre -600

Seth Rollins +350


SmackDown Women’s Championship Match

Bayley -450

Tamina +275

WWE Universal Championship Match

Braun Strowman -120

Bray Wyatt -120


SmackDown Tag Team Championship Fatal 4-Way Match

The New Day +100

John Morrison & The Miz +125

The Forgotten Sons +250

Lucha House Party +500

Women’s Money in the Bank Ladder Match

Shayna Baszler -150

Nia Jax +300

Lacey Evans +400

Learn more about Pay Per Head:

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[ May 22, 2020 by Ale S 0 Comments ]

Borussia Dortmund vs. FC Schalke 04 Preview

The Bundesliga is back! Games from the popular soccer league in Germany will be played behind closed doors starting on Saturday, May 16th. They will be the first European soccer league to restart following the COVID-19 shutdown.


The derby between Borussia Dortmund and Schalke 04 is the game of the week. Borussia Dortmund has to win as they are in second place in the standings with 51 points, just four points behind Bayern Munich. Can FC Schalke 04 ruin their plans?

We look at where the value is in this game.

Betting Odds By Pay Per Head 247

Team to Win (Regular Time)

Borussia Dortmund: -192

FC Schalke 04: +480

Draw: +320


Borussia Dortmund: -1 (-117)

FC Schalke 04: +1 (-103)


Over 3 (+114)

Under 3 (-134)


Key Points to Consider


Last Six Games in All Competitions

Borussia Dortmund is coming off a 2-0 road loss against Paris Saint-Germain in the UEFA Champions League but they have five wins and just that loss in their last six games overall.


FC Schalke 04 is coming off a 1-1 home draw against Hoffenheim in the Bundesliga and they have four draws and two losses in their last six games overall.

Momentum: Borussia Dortmund is on an upward trend, winning four straight games in the Bundesliga.


Head-to-Head: These two teams last met in Bundesliga action on October 26, 2019 and the game finished with a 0-0 draw.


Players to Watch


Simulations I have run project Jadon Sancho, Thorgan Hazard and Julian Brandt as the players most likely to score (all of them from Borussia Dortmund). Borussia Dortmund is the better team and they were on a roll in the Bundesliga before the coronavirus pandemic. This may have disrupted their rhythm but there’s a lot at stake for them. Borussia Dortmund will find a way to prevail here.


Free Soccer Pick: Borussia Dortmund -1 (-117)


[ December 19, 2019 by Ale S 0 Comments ]

Clean Up This College Bowl Season With PayPerHead247

The college bowl season with close to 40 games on the slate can be its own separate profit center for private bookies. This is one last chance to add some serious cash to your bottom line before this major betting sport comes off the board for an extended seven-month hiatus.

It does not matter is you are way ahead or scrambling to break even on college football action season-to-date. The college bowl season runs in conjunction with the Christmas and New Year’s Day holidays to add even more interest in the games. Starting on Friday, Dec. 20 and running right through the College Football Playoff Championship on Monday, Jan. 13, you will have a built-in and captivated audience for all the games.

As an added bonus, you should add a Pick ‘Em contest for all the bowl games to generate even more interest in the outcome. Along with building out your overall college bowl board with added options for futures and props, contests are another great addition to the lineup.

One of the best aspects of having PayPerHead247 as your bookie software provider is fast and easy access to all the betting lines you need, when you need them. The lines for the games themselves were first released in early December once the matchups were finalized. Now is the time to work with PPH247 on adding betting options to the board.

Make More Money With PayPerHead247

Too many private bookies leave money on the table because of shortfalls in their PPH service. Whether it is downtime with the operating system or poor customer service, you often get what you pay for in this industry.

PPH247 is a proven industry leader with a long history of experience and a high level of expertise. These guys know exactly what it takes to be successful as a private bookie. They also have the experience and expertise to help you fully capitalize of money making opportunities like the bowl season for college football.

  • Expanded betting opportunities through an advanced mobile betting platform will let your customers place bets any time of the day from their handheld device.
  • Consistent response time from the professional customer service team at PPH247 are there to help your customers manage their online betting accounts.
  • A real time online sports betting dashboard can help you successfully run and manage every aspect of your bookie business on a continual basis.

These are just a few ways that PPH247 can help you make the most of any opportunity. An enhanced hold percentage adds up to more overall profit in your bottom line.

Marketing College Bowl Betting to Your Customer Base

Setting up an expanded college bowl betting board is just the first step in the process. You need to formulate a plan to market this board to all of your existing customer base as well as to potential sports betting customers.

One of the most powerful marketing tools in the box is a professional online business presence. Through a custom sports betting site that is already included in your weekly per head fees, PPH247 can help you level the playing field against the big commercial online sportsbooks.

You will never have to worry about losing even one bet on an option that was not on your board. How you decide to build out your betting board this college bowl season is entirely up to you. PPH247 gives you the necessary options to rival whet even the biggest commercial books have to offer for the upcoming games.

[ December 18, 2019 by Ale S 0 Comments ]

Minnesota Vikings at Los Angeles Chargers Betting Preview

The Minnesota Vikings are currently holding on to a playoff spot in the NFC, but they have some work left to do if they want to remain there. Minnesota will be in Los Angeles on Sunday afternoon for a date with the Chargers, and this will not be an easy game for the Vikings. Both teams feature terrific passing attacks, and there could be a ton of points scored in this game. The Chargers are not going to be a playoff team this season, but they can still enjoy playing the role of spoiler this weekend.

Minnesota comes into this game with a record of 9-4 and they sit in second place in the NFC North Division. The Vikings have won three of their last four games, and can still catch the Green Bay Packers if they slip up. The Los Angeles Chargers are just 5-8 so far this season, and things have not gone well for them of late. Los Angeles snapped a three-game losing streak with a win in week 14, but they will still be watching the playoffs at home from their couch. The Minnesota Vikings are -2.5 point favorites over the Los Angeles Chargers in this game.

Chargers Are Going to Sling It

The Los Angeles Chargers have been throwing the ball a ton this season, and they are going to employ that same strategy in this game. Los Angeles is averaging close to 280 passing yards per game, and quarterback Philip Rivers is still one of the best players in the league. The Chargers scored 45 points in their week 14 win over the Jacksonville Jaguars, and they might need another huge performance on offense to win this game.

Los Angeles has actually been a great defensive team this season, and they are giving up just 19 points per game. The Chargers held Jacksonville to just 10 points in their most recent victory, but they will be facing a much tougher offense in this game. Defensive end Joey Bosa is having a monster season for the Chargers and leads the team with 10.5 sacks.

Vikings Have a Complete Team

The Minnesota Vikings have been terrific on both sides of the ball this season, and that should help them win this game on the road. Minnesota is allowing just 19.2 points per game, and they held the Detroit Lions to just seven points in their most recent victory. Defensive end Danielle Hunter leads the team with 12.5 sacks, and he should spend some time harassing Philip Rivers in this game.

Offense has been a real strength for the Vikings this season, and quarterback Kirk Cousins is having a monster second season in Minnesota. Cousins has thrown for 3,274 yards this season and he has the Vikings averaging 26.1 points per game. Minnesota is dealing with some injury concerns on offense, but it shouldn’t stop their offense from having a monster game. The Vikings won’t be afraid to throw the ball deep in this game, but their running attack can also carve up the Chargers.

Minnesota Picks Up Impressive Road Victory

The Los Angeles Chargers were supposed to be one of the top teams in the Western Conference this season, but things have not worked out that way. Los Angeles still has a terrific offensive attack, but they just can’t seem to find ways to win games in the fourth quarter. The Minnesota Vikings have been extremely aggressive, especially of late, and quarterback Kirk Cousins has done a great job of leading this team. Winning on the road in the NFL is never an easy task, but the Vikings get it done this weekend. Bet the Minnesota Vikings -2.5 over the Los Angeles Chargers in this game. Bet on the Vikings at, our top pay per head bookie site.

More pay per head tips:

  • Boost your sports product
  • Tips for a Master Agent: Methods to Grow Your Network
  • Maximize Your Profits
  • Steps to Build a Business On a Budget
  • How Can Sportsbook Agents Make Money?

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[ September 26, 2019 by Ale S 0 Comments ]

Managing Football Betting Lines With PayPerHead247

A new football season brings the opportunity to create some serious weekly profit for your bookie business’s bottom line. It also brings a new set of challenges to stay out in front of the daily and weekly action coming in.

This can be extremely hard to accomplish without the right pay per head bookie software solutions provider in place. The wrong service can lead to major issues, including a high level of negative exposure on key games. The right PPH service such as PayPerHead247 can actually enhance the opportunity to make some serious money over the entire football season.

PayPerHead247 Betting Board Management Solutions

Just about every price per head shop can set you up with betting lines and odds to build out your online betting board. Some services use in-house personnel while others turn to outside line setting services. It actually does not matter where the opening lines originate as long as they come in fast and sharp. A bad line out of the gate can be extremely hard to correct after the fact.

PayPerHead247 guarantees that their betting lines and odds for more than 80 different sports do come in fast and extremely sharp. This is an edge that can mean the difference between a higher hold percentage and extreme negative exposure that can have a dramatic impact on weekly cash flow and overall profits.

Fast and sharp football betting lines is just the beginning point of the weekly cycle of betting attributed to this sport. Unlike daily sports such as basketball, baseball and hockey, football betting is a week long event with any number of twists and turns along the way.

As a private bookie, you probably have a group of customers that like to jump on football betting lines as soon as they are released. That is why they need to be ultra-sharp right out of the gate.

The next group of bettors may place some action mid-week or a few days before the games. The final group of bettors are searching for value in the lines right up until kickoff. Working with PayPerHead247, you need to formulate a strategy to make any necessary adjustments to your betting lines as the week wears on.

This is when a real time bet ticker and other important betting analytics play a vital role in keeping your betting lines sharp. You need the ability to gather the proper information that can help you make educated decisions on how to manage your betting board. No line movement should be made in haste, but time really is money in the bookmaking game.

The right information at the right time is the backbone of PayPerHead247’s betting board management tool box.

Maintain Your Bookie Edge With PayPerHead247

Running and managing a successful independent sportsbook can be more of an art than a science. Your online bookie software solutions package is filled with business tools to monitor and quickly react to all the daily action coming in. That is the science aspect that PayPerHead247 brings to the table. They process the day-to-day transactions that go into a business of this nature while using highly sophisticated software applications to gather, sort and process the daily information you need as a private bookie. Your job is to use this real time information to make the correct line movements and adjustments to your betting board that best suit your business interests.

Sometimes you are going to find yourself in a very precarious position on certain games. That is the nature of sports betting. Your success as a bookie hinges on your ability to properly manage your betting board as a whole. PayPerHead247 gives you the best shot of accomplishing that goal with their bookie software solutions.

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[ May 23, 2019 by perhead247-admin 0 Comments ]

Horse Racing Software

One of the easiest ways to gamble in the United States is betting on horses. There are over 70 land-based racetracks in North America alone offering live racing schedules at various times throughout the year. Many states also have land-based off-track betting venues with access to every track running a live card. National websites such as TwinSpires and TVG offer horse betting online.

Despite easy access to betting on horses through a wide spectrum of land-based and online venues, the private bookie still handles a great deal of the action betting on the “Sport of Kings”.

Pay Per Head Bookie Software Solutions

The pay per head bookie software industry followed in the same footsteps of offshore sportsbooks located in Caribbean and Central America countries with legal and regulated sports betting. Both of these industries have developed the necessary online applications to offer their services to customers in the United States.

Since pay per head sites operating in legal municipalities are not subject to US federal laws, they can provide everything a private bookie needs to successfully run and manage an independent sportsbook.

If you are looking to take an existing bookmaking business online or start a new one, a quality price per head shop can handle the operational end of things for a low, weekly per head fee for all of your active betting customers.

Pay Per Head Racebooks

The key to being successful as a private bookie is developing multiple streams of revenue. As a natural progression of the proper software solutions to run a sportsbook for betting on over 80 different sports, the top pay per head sites developed software solutions to run a racebook for horse betting.

With fast and easy access to every horse racing track in North America as well as high-profile international tracks, horse racing software applications offer the following features:

  • A single login horse racing platform
  • A comprehensive account management application
  • Betting reports tracking real-time daily action
  • Automated event creation and results
  • Separate horse betting capabilities through the sportsbook

The most important feature of your horse racing software application is the fact that it is already included in the price per head fee you are paying for active bettors. You can market this service to all of your sports bettors as an added way to gamble online.

Today’s sophisticated online bettors are looking for a one-stop solution for all of their online gambling activities. Since they are already placing all of their sports bets through your bookmaking services, adding horse betting capabilities to the menu makes all the sense in the world.

Making the Most of Horse Betting Software

The biggest cost for any private bookie is the per head fees you pay for online betting capabilities. That is why it is so important to make the most of that weekly fee with added services like horse betting. Your PPH service can handle the operational end of things, but you still need to market your racebook to your existing customer base as well as prospective customers looking for a private option to place their horse bets.

As previously mentioned, access to horse betting is easy to find. You need to give your sports betting customers a reason to also bet on horses through your book. One of the main reasons why private bookies still handle the majority of the betting action on sports is the higher level of customer service and personal attention to detail that the big commercial online sportsbooks simply cannot provide.

The same stands true with your private racebook. Horse racing fans can easily find places to bet on the races, but none of those other venues can match the same level of customer service that you can provide.

The use of bonuses or other promotions can be a great way to start marketing your racebook services. Once a sports bettor realizes just how easy it is to also wager on horses through your online betting application, you will have them hooked. Getting them to make that first bet might require an initial incentive as a push.

Horse racing is a year-round betting activity highlighted by special events such as the Kentucky Derby as part of the Triple Crown racing series in May and June along with November’s Breeders’ Cup.

There is money to be made with your own racebook and your pay per head site’s horse racing software opens the door to those added profits to your bottom line.

[ May 16, 2019 by perhead247-admin 0 Comments ]

2019 Preakness Stakes coming up right after huge Kentucky Derby drama

Exciting days, without a doubt, for all Horse Racing fans and lovers around the globe; it is Triple Crown time and we’re just getting started. Have you ever been able to enjoy the biggest races of the year at the track, or just chilling out somewhere with your friends without the stress of having to run your business at the same time? If you haven’t, then it’s time for you to try a good Price per Head service that can take that weight off your back. Just think it over and give us a call.

So, here’s the thing; the Kentucky Derby was the first of the three events, it was held on May 4th and it will be, without a doubt, one of the most talked about Derbies in recent times. Maximum Security crossed the line first but was later disqualified for interference, leaving the prize to a big underdog, Country House, which was awarded with the win, against all odds.

Next stop is the Preakness Stakes, which runs this Saturday, May 18th, at Pimlico. However, none of the two big stars of the Kentucky Derby will be a part of the race; Maximum Security was ruled out for 15 racing days, which means that, not only will it miss the race this Saturday, but probably, the Belmont Stakes as well, depending on how well the appeals go. On the other hand, Country House hasn’t had enough time to recover after the Derby’s tough conditions and will not take part in the event this Saturday at Pimlico.

It becomes obvious then, that this year we won’t have a Triple Crown winner, as it was the case last year with Justify, as we all can remember. So, who’s under the spotlight right now? Well, trainer Bob Baffert is always a man to look at in these events, and one of his horses, Improbable, has taken the top spot, with 2-1 odds, having finished fourth at the Derby. Right after Improbable we have War of Will paying 3-1, and something worth mentioning here is that these are two of just four horses in the Kentucky Derby lineup that will run the Preakness Stakes. Behind them we have; Alwaysmining and Win Win Win, with 8-1 odds each, Anothertwistafate 9-1, Bourbon War and Owendale with 10-1, Signalman 14-1, Bodexpress 16-1, Laughing Fox 18-1, Market King 20-1 and Warrior’s Charge 33-1. Early odds of course, things will move as the day of the race gets closer. Once we know each horse’s starting positions, things will start to heat up.

Remember, this is the 144th running of the Preakness Stakes, and post time is 6:48 pm ET on Saturday, May 18th.

Finally, we can’t forget to mention the third big race of this Triple Crown schedule; the 2019 Belmont Stakes will take place on June 8th at Belmont Park in Elmont, New York, so it’s three weeks of rest before the final showdown of the season.

There is no doubt that both of the upcoming races will be electrifying, after what we saw at Churchill Downs a few days ago. One of the best things about the Triple Crown races is that, being so close to each other, the drama and excitement of the first one just helps build up the next one. All eyes are on the track now, and it’s up to you to make the right call.

[ April 16, 2019 by perhead247-admin 0 Comments ]

NBA Playoffs: Los Angeles Clippers at Golden State Warriors Game 2 Betting Preview

The NBA playoffs are upon us and they are already in full swing. Tonight, the Golden State Warriors welcome the Los Angeles Clippers back to Oracle Arena for the second game of the series. On Saturday night, the Warriors easily handled the Clippers winning 121-104. The game was even not as close as it seems as the Clippers made a run at the end to cut the deficit below 20 points. With a tipoff slated at 9:30 PM, this is going to be a game that has a lot of eyes on it due to the scheduling. When the Warriors are playing, people will have the TV on. This is a game that the Clippers must win if they want to have any shot at advancing. Steph Curry and Co. aren’t going to blow a 2-0 cushion in the first round. The Warriors are favored by 13.5.

Clippers Looking to Steal Road Game

The Clippers finished the regular season scoring 115.1 points per game and allowing 114.3 points per game. They had an offensive rating of 112.4 and a defensive rating of 111.5. When it comes to betting, it is usually a good call to take the Clippers when they are an underdog. Los Angeles is 45-37-1 against the spread and 44-38-1 to the over/under. The Clippers are 4-6 ATS, failing to cover in five straight. This past game the Clippers were led by Montrezl Harrell with 26 points, Danilo Gallinari with 8 rebounds and 3 steals, Lou Williams had 9 assists and Shai Gilgeous-Alexander had 3 blocks in Game 1. These players are going to have to step up even more this next game as they look to knock off the defending champions. The Clippers are going to have to play very good defense and efficient offense in order to dethrone the champs. The Clippers are fully healthy heading into this game so they are going to have all their weapons at their disposal.

Warriors Look to Keep Rolling On

The Warriors finished the regular season scoring 117.7 points per game and allowing 111.2 points per game. They ended the season with an offensive rating of 115.9 and a defensive rating of 109.5. Obviously, the Warriors ended the regular season as the top offensive team in the league. This season on defense, however, they finished near the middle of the pack whereas they have been a very good defensive team. Unlike the Clippers, the Warriors are not a sure thing when you look at betting on them. Golden State is 36-46-1 ATS and they are 38-45 to the over/under. This might cause problems for some bettors because the Warriors have covered the spread against the Clippers the last three games. Knowing that, the Warriors are due for regression. Each of the last three games against the Clippers have also been under the posted total. In Game 1, Stephen Curry led all scorers with 38 points, 15 rebounds, and seven assists. Andre Iguodala led the team with two steals and three blocks. The Warriors are cruising at the right time and if they continue this play no one will be able to beat them.

Golden State Wins Easily at Home

The Clippers are going to have to play a perfect game and the Warriors are really going to have to struggle in order for them to win. I don’t foresee that happening and I think that the Warriors will end up taking this game relatively easily. The Clippers just don’t have the firepower to hang with the big boys. When Golden State is playing at home they are tough but in from of a playoff crowd it is nearly impossible to win there. Take the Warriors at -13.5.

[ April 5, 2019 by perhead247-admin 0 Comments ]

What Might The 2019 Masters Bring?

The annual Masters Tournament at Augusta National in Georgia is not only professional golf’s first Major of the year, it is probably the sport’s most popular tournament to bet on. As a private bookie running and managing your own independent sportsbook. The Masters is also a great way to boost your bottom line in April coming off the recent Final Four and national title game for men’s college basketball.

The trick to making the most of this unique betting event is working closely with your pay per head bookie software provider in building out your board with as many betting options as possible. There are any number of ways to bet on the Masters starting with the most basic bets on the actual winner.

Building out your board with a wide variety of Masters’ betting options is also a great way to level the playing field with all the big commercial sportsbooks taking action on this tournament. Your edge is the high level of customer service and personal attention that you can provide your betting customers. However, you never want to give any of your bettors a reason to place a wager someplace else because that action was not on your board.

Basic Masters Bets

The most basic way someone can bet on the Masters is on the outright winner. This is also the hardest bet to win given the depth of talent in the field. This should always be your lead-in betting option given its money-making ability. You will probably take in quite a few bets for the top favorites such as Rory McIlroy (+700), Dustin Johnson (+1000) and Tiger Woods (+1200). However, since only one player can win you should still walk away with a nice profit on all the bets you book.

You should also post betting odds for a Top 5, Top 10 and Top 20 finish. These are a few other basic bets that are popular with anyone who likes to bet on golf.

Head-to-Head Matchups

The most popular way to bet on golf for anyone who is serious about making money on this sport is head-to-head matchups. Betting odds can be posted for each individual round of for the results for the tournament as a whole. When it comes to winning a head-to-head bet, the golfer bet on only has to finish higher than the other player they are pitted against.

Since your price per head shop should be able to supply betting odds for a myriad of head-to-head matchups, you will be able to spread out the action across multiple betting possibilities. This makes it easy to balance out bets as well as hedge them with multiple matchups.

For example, if you post betting odds for Tiger Woods vs. Rory McIlroy, you should also have Woods paired against some other popular golfers such as Jordan Spieth, Ricky Fowler and Bubba Watson. This will help you spread the money across more of the Masters’ field.

Masters Props

The list of prop bet options for the Masters grows longer and longer every year. This is where you can really turn a profit on all the additional bets coming in. Some of the more interesting props for this year’s tournaments include:

  • Will the winner shoot in the 60’s for all four rounds?
  • Will an Albatross (Double Eagle) be registered in any of the four rounds?
  • The OVER/UNDER on the highest round posted (84.5)
  • The OVER/UNDER on the most strokes for any hole (8.5)

This list goes on and on to cover just about every aspect of this tournament. You could even post a list of props just for Tiger Woods. He is still the sport’s biggest draw and now that he is back in championship form, he is bound to command more attention this year. Some of the basic props for Woods include:

  • Lowest completed round (OVER/UNDER 68.5)
  • Actual score of his first hole in his first round
  • OVER/UNDER 72 for his first round score
  • Will Woods go bogey free in any of the rounds he completes?

This is a small sampling of the type of props you can post just for Woods. You can also expand your board with individual props for some of the other big-named golfers in the field.

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[ March 29, 2019 by perhead247-admin 0 Comments ]

Gambling Software

Every single industry across the United States and around the world has been impacted by technology. More specifically, advanced online technology in conjunction with the internet. This evolution over the past few decades has dramatically changed the way we do business today.

It was not that long ago that gambling at a casino resort was limited to the state of Nevada. Las Vegas quickly grew to become the gambling capital of the world with some of the biggest and most famous casino resorts on the famous Strip.

These days, gambling has not only expanded across the country through land-based casino resorts and race tracks. It is now available wherever there is access to the internet.

Origins of Sports Gambling Software

Las Vegas was also known as the sports betting capital of the world for its proliferation of land-based sportsbooks located in most casino resorts. Sports betting also existed online with the expansion of offshore sportsbooks in certain Caribbean and Central America countries in the early 1990’s. Many of these books successfully tapped into the US sports betting market despite the federal government’s attempts to prohibit sports betting in the country.

Along with land-based books in Las Vegas and online through a wide variety offshore books, the local bookie still commanded the lion’s share of the revenue generated by people betting on sports. The tools of the trade early in the private bookie industry were a phone, paper and pen. Their primary market consisted of local bars, social clubs and pool halls.

Flash forward to today’s sports betting industry in the US and nothing has really changed except how sports bets are placed. Recent changes in the law have opened the gateway to land-based sports betting in a number of states such as New Jersey, Delaware, Mississippi and Pennsylvania with many more to come. The online sportsbook business is still booming with a grocery list of options for US players.

However, the biggest share of the sports betting market still belongs to the private bookie with the help of an online sports betting software solutions provider.

Pay Per Head Sports Betting Software

The main reason why independent bookmakers still dominate the sports betting industry is the online business model for booking bets. Just as the offshore sportsbooks developed specific software applications to take their business online, other software developers turned their attention to online sports betting solutions tailored towards a private bookie.

Known as “Pay Per Head”, a private bookie can contract all the business tools needed to run their operations online. The startup cost is minimal and the proper bookie software solutions can be obtained for a low, weekly fee for each active sports betting customers. Also known as price per head shops, these bookie software solutions have specifically been designed to help the private bookmaker level the playing field with the big commercial online sportsbooks.

Continuing advances in pay per head sports betting software have further refined the entire process to help fuel growth in this segment of the sports betting industry. Today’s highly sophisticated sports bettor is looking for a higher level of customer service and attention to detail that a private bookie can provide and a big books could never match.

The Nuts and Bolts of Pay Per Head Bookie Software

The typical pay per head site will present their online sports betting software solutions package in terms of features and benefits.

Some of the most basic features include:

  • Online Sports Betting Bookie Dashboard
  • Account Profiles for All Sports Betting Cliental
  • Fast Access to Sports Betting Lines and Odds
  • Real-Time Business Analytics Through Activity Reports

Once a bookie business goes online with a pay per head provider, the entire process of booking bets becomes completely automated and turnkey on a 24-hour a day basis, every day of the year. All the vital information is stored on a database that is operated with a very high level of redundancy. The operating system is also designed with security features that ensure that every online transaction is completed in a safe and secure manner.

When it comes to the most important benefits that pay per head bookie software can provide, the short list would look as follows:

  • Cost Efficient Business Model
  • Applications for Multiple Revenue Streams
  • 24-7 Customer Support
  • Mobile Betting Platform for Handheld Devices
  • Advanced Online Marketing Tools

Successfully running and managing an independent sportsbook still takes hard work and dedication. A quality pay per head provider can fill the role of the silent business partner handling the operational end of things. This will free up more time for building and growing the business with a specific marketing plan.

The best price per head shops in business today understand the concept that their future financial health and prosperity is directly tied to their bookie agent’s long-term success.

Other Pay Per Head Gambling Software Applications

What really adds value to the pay per head business model for private bookies is software applications that can generate multiple streams of revenue. As part of the weekly fee paid for active sports betting customers, the private bookie can expand their services to horse betting with an online racebook as well as casino gambling with online access to slots, video poker and table games.

One way that a private bookie can level the playing field with the big online sportsbooks is by becoming a full-service bookmaker. Along with an expended sports betting board with a wide variety of options, a racebook for horses and an online casino covers any customer’s online gambling needs. Offering all three online gambling services is also the perfect way to fill the seasonal gaps in the sports betting calendar.

Horse betting is a year-round activity given the sheer number of race tracks running a daily card in North America alone. Online casino gambling mirrors a land-based venue with slots, video poker and other electronic gambling games. The fastest growing segment of gambling online is specialized software offering access to live-dealer table games. Customers can interact with an actual dealer as well as other players at their table. Blackjack, Roulette and Baccarat are the three biggest live-dealer offerings.

Summarizing Gambling Software Solutions for Private Bookmakers

It would be next to impossible for any private bookie to duplicate the gambling software applications offered by pay per head services given the prohibitive start-up cost. The barriers to entry becoming a private bookie are extremely low as compared to starting any number of other independent businesses. The low, weekly price per head fee is a highly cost-effective way to acquire all the necessary business tools needed to run a sports bookmaking business.

Any apprehension towards taking a start-up bookie business online can easily be resolved by taking these pay per head software solutions for a test drive. Most quality PPH services offer a free trial period to decide if their software solutions are a good fit for a bookie’s specific business needs.

Most of these online sports betting software packages are turnkey and extremely easy to navigate. As a big plus, they are also supported by a trained customer service teams with experience in the online sports betting industry.