A private bookie’s main concern at the end of the day is the money made on the bets booked. The total amount of money bet during a particular time frame is a bookie’s handle. The money left after the winning bets have been paid is a bookie’s revenue.

Working with a quality pay per head site, there are easy ways to build your overall weekly handle while also increasing the revenue from those bets. Another very important aspect of a bookie’s financial picture is the overall hold percentage. This is the difference between the money paid out on winning bets and the money collected on losing bets plus commission.

The typical hold percentage at the big commercial sportsbooks is between five and 10 percent. Anything above 7.5 percent is a strong performance. Anything below 5 percent signals financial trouble.

Private bookies are basically dealing with the same hold percentage numbers based on a standard 10 percent commission. With such thin margins, you need a pay per head site to maximize those returns.

The best PPH sites can add a substantial amount of value to the bookie services they offer. This, in turn, minimizes the low weekly per head cost you actually pay for those services.

Adding Value to The Cost End

Another drain on profits are added costs. With the help of the right pay per head site, you can actually negate the cost of your plan. Advanced business analytics paint a real time picture of daily and weekly action coming in, player positions and settlement figures.

By paying closer attention to your bookie business performance, you can capitalize on money-making opportunities upfront as opposed to dealing with costly issues after the fact.

You can also set betting and credit limits up front on an account by account bases. This can be extremely helpful when expanding a betting base. You can cut off bad depths before they get to deep. You can also use a pay per head site’s layoff account to remove unwanted risk from some heavy volume action.

These are just a few ways you can manage money and added cost through pay per head software solutions. By always staying way out in front of the action coming in, you can maintain that necessary high level of control.

Adding Value to the Profit End

There is no doubt that the pay per head fees you pay are one of your biggest weekly costs. However, by working with the right bookie services provider, the added profit taken in more than minimizes the impact.

As a private bookie, you can hand pick the betting clientele you work with. However, having 10 customers betting $1000 a week is a much more profitable scenario than 100 customers betting $100 a week.

You can use you pay per head site to build your customer base while also building your handle per customer. The ideal situation would be a 100 customers betting $1000 a week. This would add up to $7500 per week in profit based on a 7.5 hold percentage. Take away $1000 in pay per head fees and you are still making a tidy profit for your efforts.

Pay per head betting solutions are designed to build a more profitable handle overall. This comes from an expanded sports betting board that raises your betting handle per account. Throw in other revenue streams such as horse betting and online casino gambling and your profit picture gets even brighter.

More and more sports fans are turning to the rapidly expanding sports betting industry to start adding some more excitement to the action on the field, court or ice. As actual sports betting options continue to expand in both a land-based setting and online through sports betting websites, the demand for bookie services continues to grow.

Perhaps you are an avid sports bettor looking to get a piece of the action on the other side of the betting window. Perhaps you are looking to start your own business in an industry that has turned into a very lucrative business opportunity. Whatever the reason you have been toying with the idea of becoming a private bookie, you need to take the proper steps to successfully get your business off the ground.

Getting Started With PayPerHead247

The great thing about starting your own independent bookmaking business is a low-cost barrier to entry. With a decent computer system and online mobile access, you already have most of the equipment you need.

You will also need some cash reserves to more than cover the anticipated amount of weekly betting action you plan to take in. Booking bets can be a very cyclical business with good weeks and bad ones. Over the long haul, a properly managed book will make money on the added commission or juice charged on all losing bets.

The most important thing you need to get any business off the ground is customers. You can always start small with a few friends and family, but you will eventually need to employ some effective marketing tools to grow and expand that customer base.

Most of today’s sports bets are placed online, so you will also need a way to run your bookie business through an online betting portal. Since it would be highly cost-prohibitive to try and do this on your own, the next step in the start-up process is taking your business online with the right bookie software solutions provider. In the online sports betting industry, they are referred to as pay per head sites.

The pay per head business model provides everything you need to run a bookie business online for a weekly per head fee that is charged for everyone of your active betting customers.

One of the ‘best of the best’ when it comes to a comprehensive and turnkey pay per head service is PayPerHead247. Two of this site’s biggest attributes are experience and expertise.

To date, thousands of private bookies have turned to PayPerHead247 as a silent business partner handling the day-to-day operational end of their business. This, in turn, frees up more time to work on the marketing and sales aspect of things.

Moving Your Bookie Business Forward With PayPerHead247

The main way PayPerHead247 separates themselves from the competition is their approach to bookie software solutions. Owned and operated by industry experts, this PPH service knows exactly what it takes to be successful as a private bookmaker. Their software package includes all the right business tools to move the business dial and it skips all the added fluff that is used to justify a higher weekly pay per head fee. Those fees are a direct cost to your bottom line. By giving you more useful tools at a low, fixed weekly rate, you can make the most of the profit derived from your sports betting customer base.

You can also turn to PayPerHead247 as a trusted business partner. Their highly trained customer service team also comes from a sports betting background. They can be counted on as true ‘subject matter experts’ when it comes to any questions, concerns or issues that may arise. This team will also be dealing directly with your betting customers as an extra layer of expert support.

Even as more and more states in the US are opening land-based sportsbooks in casino and horse racing venues, the shift toward betting sports online continues. First driven by the big commercial offshore sportsbooks taking action online, private bookies remain the primary driving force today with the help of pay per head sites such as Payperhead247.

Building a Professional Online Presence

The majority of sports bets are now placed online and there is no going back from this fundamental shift in the sports betting industry. Through more traditional online software applications for desktops and laptops to bets placed on a mobile sports betting platform for handheld devices, today’s modern sports bettor is looking for fast and easy access to their online sports betting account.

As a private bookie trying to run and manage a successful independent sportsbook, you need to present a highly professional online presence for your existing sports betting customer base as well as for prospective customers. You may not think your are competing against the big commercial online books, but they continue to go to great lengths to attract sports bettors to their highly elaborate sports betting websites.

You could never afford to match what those big books have spent to build and maintain their betting sites, but the great news is that you do not have to. Quality PPH services such as PPH247 can enhance your overall marketing efforts with a company website that has been custom designed to meet your particular business needs. Best of all, the cost is already included in the low weekly price per head fee you are paying for each of your active customers.

Marketing Your Customized Bookie Website

Most cut-rate pay per head sites selling their services on a low price alone can set you up with a generic sports betting site that looks like it was designed by your seventh-grade nephew. If you consider yourself a cut-rate bookie, then this plan might work for you.

What you really need is a customized site that can level the playing field with the big commercial online books. You need the ability to build out your betting board with a wide array of sports betting options. You need an interactive online dashboard that can keep you updated on the action coming in at a moments notice. You also need the ability to create comprehensive online account profiles for each of your betting customers complete with any betting and credit limits you want to put in place.

The combination of attractive graphics that will catch the eye of sports bettors combined with backend software features that can generate real-time business analytics is vital to your success as a private bookie. To run a professional operation that can expand and grow to meet all of your financial business goals requires professional business tools such as a customized website.

Features and Benefits of a Custom Bookie Website

When it comes to fully analyzing any pay per head bookie software service, it all comes down to the features it provides and how those features provide a benefit to your bookie operation. The basic concept of booking sports bets remains constant across the sports betting industry, but as a private bookie, you have the luxury of shaping your individual customer base in a manner that best suites your business needs. Some bookies are only looking for select high rollers that add a higher level of risk and reward to the equation. Some bookmakers only want to work with recreational bettors that tend to become rather predictable in their betting habits.

Whichever path you choose to take, the following features (and the benefits they provide) should be a part of your business website:

• Easy to Navigate Software
• 24/7 Customer Support
• Software Tools to Move Lines and Change Your Betting Board
• A Messaging System to Communicate With Your Betting Base
• Updated Graphics Reflecting Current Betting Events
• Zero Downtime

The list above just covers the basics. The overall goal of your pay per head customized website is to create that highly professional online business presence that can attract sports bettors to your bookmaking services. This will be the biggest and most powerful tool you have when it comes to growing your business while also reaching those short-term and long-term financial goals you have set for yourself.